Virtual launch party

A virtual launch party is a 45 to 60 minute video call for the team that built it: a short live demo, thank-yous by name, then a hosted game or a kit toast everyone opens at home. Hold it the week after launch, once the fire drills calm down.

Hosted games book 2 weeks ahead · Kits 3 weeks for US addresses

A woman at her home desk raising a glass toward a video call of smiling colleagues, with an opened kit box beside her laptop

How to run a virtual launch party

One hour on the call. The team shows the thing and thanks each other, the host runs the middle.

  1. 0:00The demo · the PM or lead engineerFive minutes on what shipped, shown live in the product, not in slides. Start as people join.
  2. 0:06Thank-yous by name · the team leadOne line per person and per partner team, including support, docs and whoever ran the release.
  3. 0:12The hosted game or the kit toast · your hostBuilders mixed in teams with sales, support and marketing. Ask for a 40 to 45 minute cut when you book.
  4. 0:55One early result and a toast · a leaderA first number or a first customer quote, then glasses or mugs up on camera.

Only 45 minutes? Book the two-cocktail class, which runs about 45 minutes, and keep the demo to three minutes.

Who to invite

  • Everyone who built it: engineering, design, product, research and QA.
  • The partner teams: support, sales, marketing, docs, legal and ops.
  • People who rolled off the project before launch. They shipped it too.
  • One leader for five minutes of thanks, not a keynote.

Hold it the week after launch

Not on launch day, and not a month later when everyone has moved on.

  • Launch week is on-call week. Nobody relaxes with a dashboard open.
  • By the week after, the first fire drills are over and there are early numbers to share.
  • Pick the party date the day the launch date is set, so kits have time to ship.
  • Launch slipped? Each activity lets you reschedule free up to 2 days before the event.

Book-by dates for a party, 2026 to 2027

Thursdays a week after a launch, counted back from our lead times.

Book-by dates for a launch party
Thu, Dec 17, 2026Hosted game by: Thu, Dec 3Kit, US guests by: Wed, Nov 25Kit, guests abroad by: Thu, Nov 12
Thu, Jan 21, 2027Hosted game by: Thu, Jan 7Kit, US guests by: Wed, Dec 30Kit, guests abroad by: Thu, Dec 17
Thu, Feb 25, 2027Hosted game by: Thu, Feb 11Kit, US guests by: Thu, Feb 4Kit, guests abroad by: Thu, Jan 21
Thu, Apr 15, 2027Hosted game by: Thu, Apr 1Kit, US guests by: Thu, Mar 25Kit, guests abroad by: Thu, Mar 11

Launch party games and kit toasts

Each runs about an hour or less with a live host, on your own private link. Click any card for dates and booking.

A kit toast, shipped to every home

Each guest opens a kit on camera. Book 3 weeks ahead for US addresses, 5 with anyone in Canada or abroad.

A kit at every home before the day

The toast only works if every box has arrived. What to know before you book.

  • Each guest enters their own address, and continental US shipping is included.
  • Coffee and bubble tea kits also reach Canada, Alaska, Hawaii, US territories and international addresses, for an added price per kit.
  • Addresses outside the US lock 4 weeks out, so book 5 weeks ahead.
  • Cocktail and wine kits ship in the continental US and need an adult (21+) signature. Non-alcoholic kits are available.
  • Wine can't ship to Delaware, Utah, Mississippi, Rhode Island, South Dakota, Virginia or Arkansas.

What a virtual launch party costs

Live totals for the core team, the team plus partner teams, and a whole product org. Kit prices include continental US shipping.

Launch party prices at 15, 40 and 80 guests
Poll Points!15 guests$850$57 a person40 guests$1,700$43 a person80 guests$3,400$43 a person
Your Favorite Game Shows!15 guests$975$65 a person40 guests$1,195$30 a person80 guests$1,635$21 a person
Trivia with a Twist!15 guests$975$65 a person40 guests$1,195$30 a person80 guests$1,635$21 a person
Mystery Mixtape15 guests$1,40040 guests$1,40080 guests$1,400
Mixology Cocktail Duo15 guests$1,714$115 a person40 guests$3,939$99 a person80 guests$7,499$94 a person
Wine Tasting15 guests$2,164$145 a person40 guests$5,139$129 a person80 guests$9,899$124 a person
Coffee Tasting15 guests$1,714$115 a person40 guests$3,939$99 a person80 guests$7,499$94 a person
Bubble Tea Making15 guests$1,549$104 a person40 guests$3,499$88 a person80 guests$6,619$83 a person

Book with an estimated headcount and confirm it later. A 50% deposit holds the date, and you can pay by card or invoice. Get a quote for your team.

A party for the team, not a customer launch

This page is the thank-you for the people who built it.

Launching to customers or a community with hundreds of guests? See conference entertainment.

For the rest of a product org's year, from planning week to new squads, see team building for product teams.

Virtual launch party questions

How do you run a virtual launch party?

Hold one 45 to 60 minute video call for the team that built it: a five-minute live demo of what shipped, thank-yous by name, then a hosted game or a kit toast, and close with one early result. Book a live host so the people who planned the launch get to play.

When should we hold a launch party?

The week after launch. Launch week is on-call week, and by the week after the first fixes are out and there are early numbers to share. Pick the party date as soon as the launch date is set.

What are good product launch celebration ideas for a remote team?

A live demo instead of slides, a thank-you to every partner team by name, a hosted game that mixes builders with sales and support, and a cocktail, wine, coffee or bubble tea kit shipped to every home for the toast.

Who should we invite to a launch party?

Everyone who built it, the partner teams that made launch day work (support, sales, marketing, docs, legal, ops), and people who rolled off the project before it shipped. Ask one leader for five minutes of thanks.

How far ahead should we book?

About 2 weeks for a hosted game, 3 weeks for a kit to US addresses, and 5 weeks with anyone in Canada or abroad. For a party on December 17, 2026, book a game by December 3 and a US kit by November 25.

How much does a virtual launch party cost?

A hosted game like Poll Points! is $850 for 25 guests, with the host included. Kit toasts are a base fee plus a price per guest, shown on their cards. A 50% deposit holds the date, and you can pay by card or invoice.

Is this for a customer launch event?

No, this is the party for the team. For a customer or community launch event with a big audience, see conference entertainment.

Shipped it? Celebrate it.

Send us the launch date, a rough headcount and where the team is. You get a full plan within 24 hours.