Listen
Surveys people finish
A pulse goes out automatically after every event — and 20 ready-made templates cover the rest, from eNPS to burnout. No logins, ever.
KraftyLab Intelligence
Know how your team feels.Book what they need.
Pulse surveys after every event, AI that actually reads the answers, and recommendations that end in a booked event — not another report.
5.0 across 800+ Google reviews
Private by design — results stay aggregate
Insights from real events, not just forms
Trusted by teams at
The loopMeasurement is step one.
Measurement is step one.
The event is the point.
Most tools stop at the report and call it culture. KraftyLab closes the loop — every answer your team gives sharpens what you book next.
Listen
Surveys people finish
A pulse goes out automatically after every event — and 20 ready-made templates cover the rest, from eNPS to burnout. No logins, ever.
Understand
Answers that read themselves
Every survey gets an AI summary and themed verbatims; every review gets a written narrative. When you have a question, just ask.
Act
Close the loop
Intelligence ranks what to book next from your team's own signals — and writes out why. One click turns the pick into a booked event.
Pulse surveys
Every event ends with a question
The moment an event wraps, participants with an email get a short pulse — how was it, what stood out, what next. You see responses land in real time, and reminders nudge the people who haven’t answered yet.
- Sent automatically to the event roster — nothing to set up
- Respondents answer in the browser, no account needed
- Opened, clicked, and responded — tracked for every send
- Works standalone too: send any survey to anyone by email
20
Ready-made templates, from eNPS to exit
Ask, don’t dig.
Type a question the way you’d ask a colleague. Intelligence answers from your team’s own surveys and events — with the numbers to back it up. Results stay aggregate until enough people respond, so individuals are never singled out.
Review cycles
Feedback that comes full circle
360-style reviews without the paperwork. Run a cycle for one person or a whole team — Intelligence handles the asking, the chasing, and the writing.
1Pick who gets reviewedAnd who to ask: peers, managers, even customers.
2Reviewers answer in minutesA short survey with no login — about two minutes.
3Intelligence writes each reviewA score, a narrative, and every claim traced back to real answers.
Quotes are attributed by rater group — a peer, a direct report — never by name.
Team analytics
Proof your events are working
Attendance, responses, and sentiment for every event roll up into one honest picture of the quarter — which formats land, who’s showing up, and how the team’s mood is trending.
- Attendance rate and survey response rate, tracked per event and per quarter
- Sentiment from "Loved it" to "Not for me" — charted over time
- Event mix by trait: hands-on, playful, social, structured
- Leaderboards count real team members, matched by email — not anonymous noise
1 dashboard
From RSVPs to how people actually felt
What to book next
The next event picks itself
Recommendations ranked from your team's own signals, written up in plain language, and bookable on the spot — insight to booked event without leaving the page.
InterestProven feedbackFormat fitNoveltyLogistics
Learns from your history
Every survey answer and every past event feeds the ranking. New quarter, sharper picks.
Shows its work
Each pick comes with "Why this pick" — a short paragraph you can audit back to the numbers. No black box.
Ends in a booking
A pick isn't homework. It's an event page with dates — one click from suggestion to scheduled.
The suite
Everything else Intelligence does
Small tools that keep the loop honest — from the send button to the group photo.
See plansMoments
Every event leaves a gallery. Hosts post the photos; the team relives them in the portal.
Email studio
Every send tracked — opened, clicked, responded — with reminders that nudge the quiet.
Audience atlas
Where your audience engages — survey visits mapped by country and timezone, so global teams can pick sane send times.
Groups
Intelligence spots cohorts who answer alike and suggests groups — you confirm who counts.
Hands-on fans · 6Early birds · 5Remote crew · 4You confirm who counts
Your own benchmarks
Compare any team against your org’s average, and any pulse against its last run. Your data is the baseline — not a stranger’s.
Marketing4.4
Org average4.1
Bring your AI
A read-only MCP connector lets Claude read your events, budgets, and results — never more than you can see yourself.
Claude connected — read-only
Mirrors each person’s permissions
Privacy by design
Honest answers need a safe room
Survey results stay aggregate below a minimum group size- Review-cycle quotes attributed only by rater group, never by name
- AI assistant access is read-only and mirrors each person's permissions
- Your workspace, your data — export or revoke access any time
Why IntelligenceSurvey tools stop
Survey tools stop
at the report
Measurement as homework
- Engagement scores with no next step attached
- "Action plans" left for managers to figure out
- Events planned in a different tool, if at all
- Participation tracked by hand, after the fact
0 events
ever booked from inside a survey tool
2+ tools
to close a single feedback loop
Intelligence in numbersSmall numbers,
Small numbers,
honest ones
No inflated benchmarks — just what the product does, counted.
Survey templates
20
Ready to send, from eNPS to exit interviews.
Signals behind every pick
5
Interest, proven feedback, format fit, novelty, logistics.
Review survey length
~2 min
No login. Answered on a phone between meetings.
Teams on KraftyLab
3,000+
Running events and listening on one platform.
What people teams say
5.0/5 rating800+ verified reviews3,000+ teams
“Stephanie was an incredible guide! She was so friendly, knowledgeable, and kind as she helped our group of ~80 people make candles virtually! I would absolutely recommend this class to anyone.”
“Booked a trivia event for Hispanic Heritage Month and it was a lot of fun! The host, Andres was great and kept the attendees engaged the entire time.”
“Stephanie was amazing! We were able to include all of our team members, including those in the Czech and UK. This was a perfect way to bring the team together for a little break from our day-to-day tasks. Thank you so much!”
“Great team building and delicious truffles! Everything was shipped to me right on time. Zoom event was fun with great instructions from Stephanie to create tasty chocolate truffles! I would highly recommend!”
Frequently asked questions
Quick answers about surveys, reviews, and what the AI can see.
The listening half of KraftyLab: pulse surveys after every event, standalone surveys for anything else, AI summaries and review cycles, team analytics, and recommendations that turn what you learn into the next booked event — all in the same portal your events already run in.
