Discover How KraftyLab Helped Meta Engage 450+ Global Employees

META x KraftyLab Case Study

What was the need?

Meta wanted to bring together over 450 employees from multiple locations for a one-time, highly engaging virtual experience. The challenge? Accommodating diverse interests and creating space for both fun and internal updates — all within a single time slot.

What was our approach?

We took a data-driven approach, using a pre-event survey to identify key interests across the group. Our team designed a tailored event agenda that blended company highlights with interactive, high-energy activities to keep everyone engaged.

What was our solution?

We kicked things off with a crowd-pleasing Music Bingo session — an energizing way to get the whole group involved. After that, attendees headed into curated breakout rooms based on their selected interests.

From global coffee tasting and chocolate truffle making to terrarium building and virtual games, each session offered something unique, hands-on, and memorable.

The key success

Meta was thrilled with how seamlessly the event came together. Here’s what they had to say:

“Thank you for delivering a seamless experience for our team! Across the board we had really great feedback — and an event like this for 400 people is no small feat! Thank you again for all of your help.”

Looking for a trusted partner for your next virtual event? From strategy to delivery, KraftyLab helps enterprise teams create memorable experiences at scale. Let’s talk.

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